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Product video & placement
Product videos that make every detail desirable
A good product video shows what photos cannot: movement, material and function. We stage your product with light, lens and edit so that viewers want to hold it in their hands.
Whether it is a technical device, food, cosmetics or a piece of furniture, every product has qualities that come across better in motion than in a still image. In a product film we show surfaces, features and handling in calm, precise shots. For online shops and marketplaces we produce clear explainer clips; for campaigns, emotive commercials with atmosphere. With product placement we integrate your product naturally into a scene, such as an image film, a music video or a social media clip, rather than pushing it into the frame.
Light is everything in product filming. With LED panels and softboxes we shape forms, control reflections and make materials glow. Blackmagic 6K and 4K cinema cameras shooting RAW or LOG capture fine detail and leave plenty of room in the colour grade, paired with Sigma Art and Sony G Master prime lenses. Gimbal moves add life to the frame. In DaVinci Resolve we match colours precisely to your brand and deliver formats for your shop, website, YouTube and Reels.
Why GoinVideo
Light that reveals material
Careful lighting with LED panels and softboxes brings out surfaces, textures and shapes cleanly.
Rich cinematic detail
Blackmagic 6K and 4K in RAW/LOG with Sigma Art and Sony G Master lenses capture the finest details.
True-to-brand colour
Colour grading in DaVinci Resolve matches every shot to your corporate design.
Natural product placement
Your product appears as an organic part of the scene, never as an intrusive insert.
Selected work
Starting a video loads the YouTube player (youtube-nocookie.com); data is transmitted to Google.
How it works
Meet the product
Show us the product, audience and purpose, and you will receive a free quote.
Shot list & look
We plan angles, backgrounds, props and lighting mood to suit your brand.
Product shoot
We film precisely and give the details time, at your premises or at a suitable location.
Grade & delivery
After editing, colour work and your approval, every format is ready in “Backstage”.
Frequently asked questions
How much does a product video cost?
It depends on the number and type of products, where we film, whether presenters or props are needed and how many formats you require. We will put together a free, individual quote for you after a short conversation.
What is the difference between a product video and a commercial?
A product video mainly explains how a product looks and works, for example for an online shop or sales team. A commercial aims to spark emotion and drive purchases, often with a story and music. Both can frequently be produced from the same shoot.
What does product placement in a video mean?
Product placement means integrating a product deliberately but naturally into a scene, for instance in an image film, music video or social clip. Depending on the channel, paid placements may need to be labelled as advertising; we flag this with you during planning.
Which video formats work for online shops and social media?
16:9 suits websites and YouTube, 9:16 works for Reels, TikTok and Shorts, 4:5 for Instagram and 1:1 for LinkedIn. We plan the shoot so that every format can be cut cleanly from the same footage.
Cities & regions
Studio base: Stuttgart
Tell us about your project
Send us a few lines about your product and we will develop the right idea for your product video.
Request a free quote